Friday, November 20th, 2009...5:03 pm
Becoming an insurance broker – is it the right choice?
This new career choice can stress you at first since there is no paycheck and your pay depends on commissions. This can be both good and bad depending on how you look at it, and need for the type of insurance you sell. People are not going to buy insurance unless they can afford it. Also, there are individuals that will try to live without insurance only to find out later that they should have had insurance all along. Especially when something unexpected happens, such as a fire, theft or an accident. That’s when you will get the calls that make people decide, but due to their history it may not be wise to insure such customers. If you are suffering because people are not spending money then you might be pressed to just sell the insurance anyhow.
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Insurance brokers have to go to school and they have to be licensed before they can sell. This is not a lengthy or expensive process, but can be slightly challenging when it comes to the law, since each broker has to be aware of both federal and state / provincial laws. If you are not good at talking to people then you will probably not be good at sales, because it comes down to talking people into buying what you are offering. Sometimes even the presence of a very intriguing deal isn’t enough to convince the penny pinched, so learn sales and pick your clients carefully. You can’t make much money with people who don’t have the money in the first place. When you decide to become an insurance broker you have to decide what type of insurance you want to sell. A good question to ask yourself is, “what type of insurance do I think benefits people”? Because to sell effectively you must believe in what you are selling, and if you do the sale will take care of itself. This is of course if you are a courteous person. Also ask yourself what type of insurance you are most familiar with. It could help you with sales if you already know something, rather then trying to learn something new and describing it to prospects. If you are a homeowner who lost your home and possessions due to a flood then you could probably talk more convincingly and accurately about homeowners insurance or about flood insurance. It all comes down to what you know and what you are interested in.
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